Birkenstock
Working as a designer on the in-house creative team at Birkenstock, Brian spent three years designing touchpoints across all categories—consumer catalogs, retailer catalogs, in-store merchandising, point of purchase, mailers, and packaging. Additionally, he led the creative direction for the Architect Collection brand language—a modern collection of Yves Behar-designed footwear for Birkenstock.
DESIGN / BRIAN COX
art direction / STEVE FEHLER

Catalog, Icons

Catalog, Icons

Seasonal Booklet

Invitation

Mailer

In-store Posters

In-store Merchandising, Trifold

Catalog

Packaging Insert

Point-of-Purchase Easel

Art-directed Brand Photography

Art-directed Brand Photography
